Crystal Fantasy's is a new age private business located in Palm Springs. Their products are similar to what SubCosmic offers on our online website. Crystal Fantasy's website hosts five different links to their social media, These app icons are presented in the right top corner directly above the title of the homepage. These include Facebook, Myspace, twitter, Stumbleupon, and Delicious. When one clicks the fFcebook tab, it immediately opens to "share crystal fantasy on your timeline," with their named tagged. The same goes for every other site, which I viewed very intelligent and an easy way for a fan to help gain traffic. The only issue I saw in this plan was there is no share page on Myspace, and actually no Crystal Fantasy page is made at all. That can be viewed as poor marketing to someone who is viewing the links provided. Also their twitter page was dull, and completely full of links to it's Instagram and Facebook. (yawn) Their Facebook is full of inspirational memes as well as new product shipment, calenders, etc. Their Instagram consists of pictures from their new shipment of product; very well played in my opinion. Delicious I never heard of, and therefore googled the name to conclude it is an organizational link profile that saves selected links. This organizational site is perfect for people to remember and go BACK to ones business site.
The next site I analyzed was gemsandu.com which is an online genuine gemstone shop based in India. This site only contains two links at the bottom of the page, which I viewed terrible placement. These include Twitter and Facebook. Now this may not be many, but at least they are the business essentials. Their Twitter icon links the viewer to their direct homepage. Unlike Crystal Fantasy's this business posts original twitter news, with each tweet ending in a link to their site. Other info posted on this feed are links which bring the audience to Customer Questions, Contact info, as well as their facebook page. I view their Twitter as well ran and interesting to the customer. As well as giving the customer new material to look forward to, instead of just advertisements. Their Facebook feed unfortunately is not as energetic due to the their timeline being filled with the same three advertisements repeatedly. This store could definitely use a major social media makeover.
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