Thursday, April 17, 2014

How Personal

     In regards to blogging for business, the level of personal presence in posts truly depends on the circumstances of said business. As discussed in the lecture and related chapter, an owner must make the decision of what personality the business will be associated under. Always consider what morals and controversial standpoints a business holds when going into social media. Should any seriously business corporations be posting about the parties the CEO goes too over the weekend? Probably not... However if the CEO is Sophia Moruso from the commonly known business Nasty Gal then yes; she should be sharing her personal photos from the fashion shows she attends over the week. For example, Chic-fil-a is a fastfood restaurant chain that holds by their spiritual faith Christianity and refuses to be open on Sundays. Knowing worldwide that this corporation is Christian, would it be too personal for the business to share biblical references, church photos, or religious experiences on their social platflorms? Absolutely not BECAUSE it is known and stands by promoting their Christian background. Would it be controversial if the brand Vans Shoes did actions similar to promoting a specific religion? Very possibly because they hold a neutral platform so sharing a personal view of one employee would start a sticky downfall.

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